Hotel Price

The existing pricing strategy currently used by Paradise Newport Beach is as follows:

Single room: $149/person, add a person: $50

Max: 2 people/ room

Queen or Twin room: $200/person, add a person: $70

Max: 4 people/room

Superior Room, 1 King Bed: $200/person, add a person: $50

Max: 2 people/ room

Luxury Suite, 1 King Bed with Sofabed: $300/person, add a person:$100

Max: 4 people/room

Luxury Double Room: $400/person, add a person: $200

Max: 8 people/room.

Price can be changed depend on the season of the year.

Bar:

Entree: $15.00

Main: $30.00

Dessert: $10.00

Each member should accomplish his or her own task(s) by the end of Saturday and submit to one person (powkoi@yahoo.com). A copy of all files will be send out to all members of Paradise group.
The project will be organized by Sunday.
Draft will be written by one person on Monday and ready by Tuesday for group to discuss in person.
Draft will be revised on Wednesday in order to submit final project on Thursday.

Vi Vo

• Executive Summary
• Situation Analysis
• Competition

Thao Ho

• External environment
• S.W.O.T

Sylvia Le

• Marketing strategy
• Marketing Mix

Mesfer

• Resource require

Phuong Tran

• Market research
• Accurate forecasts
• Timing chart